Our Services
Media Relations
We craft compelling narratives that earn attention. From media outreach to thought leadership, our PR strategies are designed to build credibility, spark conversation, and keep your brand top of mind. We know how to navigate the media landscape to get your story told — and heard.
Influencer Marketing
We connect brands with the right voices. Our influencer campaigns are built on authenticity and alignment, ensuring that your message reaches audiences through trusted, relatable storytellers. From micro to macro influencers, we manage the process from vetting to activation.
Affiliate Marketing
We turn partnerships into performance. From managing affiliate platforms to building strong relationships with publishers, we handle every aspect of your program with precision. Whether you're scaling an existing program or launching from scratch, we ensure your brand gets measurable results through trusted voices.
Press Kits & Product Seeding
We make first impressions unforgettable. Our custom-designed press kits are crafted to spark curiosity and delight, ensuring your product lands in the hands of the right editors, influencers, and tastemakers. From concept to delivery, we handle packaging, messaging, and targeting — turning samples into stories and buzz into brand love.
Event Planning & Execution
From intimate gatherings to large-scale activations, we bring your brand to life through unforgettable experiences. We handle every detail — concepting, logistics, promotion, and on-site execution — so you can focus on making an impact.
Product Launches
Launching something new? We specialize in building buzz and driving momentum. Our launch strategies combine PR, social media, influencer outreach, and experiential elements to ensure your product hits the market with energy, excitement, and visibility.
About our brand
Marketing 312 is a Chicago-based Marketing Communications agency founded by Abby Penich — a seasoned strategist with a passion for food, lifestyle, and travel. We specialize in helping brands tell their stories, spark conversations, and build lasting connections.
Our approach is straightforward: your goals are our priority. Whether you're launching a new product, planning a high-impact event, or driving awareness through media outreach and influencer campaigns, we deliver smart, streamlined solutions that elevate your brand.
Contact Us
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